Privacy Policy
Last Updated: November 2024
At Evergreen Roofing, we respect your privacy and are committed to protecting your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website or use our services.
1. Information We Collect
Personal Information You Provide
We collect information that you voluntarily provide to us, including:
- Name and contact information (email, phone number, address)
- Property address and details about roofing needs
- Service preferences and special requests
- Insurance information (if you request claim assistance)
- Payment information (processed securely by our payment processor)
- Photos of your property (if you submit them)
- Communications with our company (emails, phone calls, texts)
Automatically Collected Information
When you visit our website, we automatically collect:
- IP address and device information
- Browser type and version
- Pages visited and time spent on site
- Referring website and exit pages
- Click patterns and interactions
2. How We Use Your Information
We use the information we collect to:
- Provide, operate, and maintain our roofing services
- Process service requests and appointments
- Communicate with you about services, estimates, and scheduling
- Process payments and billing
- Send service updates, confirmations, and reminders
- Provide customer support
- Improve our website and services
- Analyze usage patterns and optimize user experience
- Send marketing communications (with your consent)
- Comply with legal obligations
- Prevent fraud and ensure security
3. How We Share Your Information
We do not sell or rent your personal information. We may share your information with:
Service Providers
- Payment processors (for transaction processing)
- Email and SMS service providers (for communications)
- Web hosting and analytics providers
- Scheduling and CRM software providers
Insurance Companies
If you request insurance claim assistance, we may share damage documentation and estimates with your insurance company.
Legal Requirements
We may disclose information if required by law, court order, or government regulation, or to protect our rights and safety.
4. Cookies and Tracking Technologies
We use cookies and similar tracking technologies to:
- Remember your preferences
- Understand how you use our website
- Improve website functionality
- Measure marketing effectiveness
You can control cookie settings through your browser preferences. Note that disabling cookies may limit website functionality.
5. Third-Party Services
Our website may use third-party services including:
- Google Analytics: To analyze website traffic and usage
- Social Media Platforms: Links to our social media profiles
- Review Platforms: Google Reviews and other review sites
- Call Tracking Services: To measure marketing effectiveness
These third parties have their own privacy policies. We encourage you to review them.
6. Data Security
We implement appropriate technical and organizational security measures to protect your information, including:
- SSL/TLS encryption for data transmission
- Secure servers and databases
- Access controls and authentication
- Regular security assessments
- Employee training on data protection
However, no method of transmission over the internet is 100% secure. We cannot guarantee absolute security.
7. Data Retention
We retain your personal information for as long as necessary to:
- Provide services and support
- Comply with legal obligations (tax records, contracts, warranties)
- Resolve disputes and enforce agreements
- Maintain business records
Typically, we retain customer records for 7 years after service completion to support warranty claims and legal requirements.
8. Your Privacy Rights
Depending on your location, you may have the following rights:
- Access: Request a copy of the personal information we hold about you
- Correction: Request correction of inaccurate information
- Deletion: Request deletion of your personal information (subject to legal retention requirements)
- Opt-Out: Unsubscribe from marketing communications
- Data Portability: Request your data in a portable format
- Restrict Processing: Request limitation of how we use your data
To exercise these rights, contact us using the information below.
9. Marketing Communications
We may send you marketing communications about:
- Seasonal roof maintenance tips
- Special offers and promotions
- Company news and updates
You can opt out of marketing communications at any time by:
- Clicking "unsubscribe" in emails
- Replying "STOP" to text messages
- Contacting us directly
Note: You cannot opt out of service-related communications (appointment reminders, billing notices, warranty information).
10. Children's Privacy
Our services are not directed to individuals under 18. We do not knowingly collect personal information from children. If we become aware that we've collected information from a child, we will delete it promptly.
11. California Privacy Rights
California residents have additional rights under the California Consumer Privacy Act (CCPA), including:
- Right to know what personal information is collected
- Right to know if personal information is sold or disclosed
- Right to say no to the sale of personal information
- Right to access personal information
- Right to equal service and price
Note: We do not sell personal information.
12. Changes to This Privacy Policy
We may update this Privacy Policy periodically. Changes will be posted on this page with an updated "Last Updated" date. We encourage you to review this policy regularly. Continued use of our services after changes constitutes acceptance of the updated policy.
13. Contact Us
If you have questions about this Privacy Policy or wish to exercise your privacy rights, please contact us:
Evergreen Roofing
12631 Oaklake Crest Way
Midlothian, VA 23112
Phone: (804) 238-7837
Email: info@evergreenroofingva.com
By using our website and services, you acknowledge that you have read and understood this Privacy Policy and agree to its terms.