
How to File a Roof Insurance Claim in Virginia: Step-by-Step Guide
Filing a roof insurance claim in Virginia? Learn when to file, how to document damage, what adjusters look for, and how to negotiate settlements for storm damage.
Last week's storm dropped golf ball-sized hail on your Richmond neighborhood. Your roof has visible dents and damage.
You call your insurance company. The adjuster looks at your roof for 15 minutes. Two weeks later, you get a check for $4,200.
Your contractor says the roof needs full replacement. His estimate: $16,500.
What just happened?
Here's how to file roof insurance claims in Virginia—and actually get paid what the repairs cost.
When to File a Claim (And When Not To)
File When You Have:
Storm damage (wind, hail, fallen trees)
Insurance covers sudden, unexpected damage from weather events.
Timeline: File within 48-72 hours of discovering damage. Virginia policies require "prompt" notification.
Covered: Wind-blown shingles, hail impacts, tree limb damage, blown-off ridge caps.
Not covered: Gradual wear and tear, pre-existing damage, poor maintenance.
Penetrations from debris (tree branches, wind-blown objects)
Sudden impact damage is covered.
Rapid deterioration following a covered event
If storm damage causes immediate secondary damage (water infiltration leading to rot), that's covered.
Don't File When You Have:
Normal aging and wear (curling, granule loss from age)
Not a covered event. This is maintenance.
Filing anyway: Claim denied, you've notified insurer of problems, may affect future claims or coverage.
Minor damage under your deductible
Deductible in Virginia: typically $1,000-2,500.
Damage cost: $800
Don't file. You won't get paid, and you've created a claim record.
Maintenance issues (moss, algae, old flashing)
Insurance doesn't cover neglect or lack of maintenance.
Roof at end of lifespan (20+ years old, no storm event)
Insurer will likely deny or offer heavily depreciated payout.
Rule of thumb: If damage isn't from a specific date/event and isn't sudden, insurance probably won't cover it.
Step-by-Step Claim Process
Step 1: Document the Damage (First 24 Hours)
Before calling insurance, gather evidence.
Exterior photos (from the ground):
- All four sides of the roof
- Close-ups of visible damage
- Damaged gutters, vents, flashing
- Debris in yard that came from your roof
- Dents in siding, cars, AC units (proves hail occurred)
Date stamp: Use your phone. Timestamp proves damage is fresh.
Interior photos:
- Water stains on ceilings
- Dripping or active leaks
- Drywall damage
- Damaged insulation in attic
- Any personal property damaged by leaks
Record weather event:
- Check National Weather Service reports for your ZIP code
- Document date and time of storm
- Note hail size, wind speed, tornado warnings
Why this matters: Adjusters correlate damage with weather events. If you can't prove storm occurrence, they may deny the claim.
Step 2: Make Temporary Repairs (If Necessary)
You're required to prevent further damage.
Covered emergency repairs:
- Tarping roof to stop active leaks
- Moving furniture away from drips
- Containing water with buckets
- Emergency board-up if roof is partially missing
Keep receipts. Emergency repairs are reimbursable.
Don't: Hire a contractor to start permanent repairs before adjuster sees damage. Insurance won't pay for work done before inspection.
Step 3: Call Your Insurance Company
Information to provide:
- Policy number
- Date and time of storm
- Type of damage (hail, wind, debris)
- Whether you have active leaks
- Whether damage affects habitability
They will:
- Create claim number
- Assign adjuster
- Schedule inspection (usually within 3-7 days in Virginia)
- Confirm your deductible
Ask:
- Will the claim be filed as roof-only or whole-property?
- What's my deductible?
- Does my policy cover full replacement or actual cash value?
- What documentation do I need?
Step 4: Get an Independent Inspection (Before Adjuster Arrives)
Critical step most homeowners skip.
Hire a licensed roofing contractor to inspect and document damage before the insurance adjuster visits.
Why: Insurance adjusters work for the insurance company. Their job is to minimize payout. Your contractor works for you and documents all damage.
What we provide:
- 25-point roof inspection
- Detailed damage report with photos
- Itemized repair/replacement estimate
- Assessment of interior damage risk
- Recommendation: repair vs. replacement
Cost: Usually free as a courtesy for potential customer
Timeline: Call roofer same day you call insurance. Get inspection before adjuster arrives.
Step 5: Be Present for Adjuster Inspection
When adjuster arrives:
Show them:
- All damage you documented
- Interior damage
- Recent photos you took
- Weather event data
Have your contractor present (if possible).
Many Richmond contractors will attend adjuster inspections free of charge. Having a roofing professional present ensures nothing is missed.
Adjuster will:
- Inspect roof (from roof deck, not just from ground)
- Measure roof square footage
- Count damaged shingles
- Check gutters, vents, flashing
- Photograph damage
- Note roof age and condition
Timeline: 30-60 minutes for thorough inspection
Important: If adjuster won't get on the roof, insist on it. Can't assess hail damage from the ground.
Step 6: Review Adjuster's Report
Adjuster submits report to insurance company. You'll receive a copy.
Report includes:
- Estimate of repair costs
- Scope of work (what's covered)
- Payout calculation
- Depreciation (if applicable)
Compare adjuster's estimate to your contractor's estimate.
Common discrepancies:
- Adjuster counts fewer damaged shingles
- Adjuster recommends repair, contractor recommends replacement
- Adjuster's cost per square is below market rate
- Adjuster excluded items (flashing, ventilation, ice and water shield)
If estimates differ by more than 20%: Dispute is likely needed.
Step 7: Receive Initial Payment
Virginia insurers typically send first check within 10-14 days of inspection.
Payment structure:
Actual Cash Value (ACV) payment first:
- Replacement cost minus depreciation
- Example: $16,000 replacement cost - $4,000 depreciation = $12,000 ACV
- Minus deductible ($1,500)
- First check: $10,500
Recoverable depreciation paid after repairs complete:
- Submit final invoice and completion certificate
- Insurer sends $4,000 depreciation check
- Total payout: $14,500 (full replacement cost minus deductible)
Note: Check is often made out to you AND your mortgage company (if you have a mortgage). Requires mortgage company endorsement before depositing.
Step 8: Negotiate if Necessary
If adjuster's payout is too low:
Option 1: Supplemental Claim
Your contractor finds additional damage during tear-off (rotted decking, hidden water damage).
File supplemental claim for this damage. Adjuster re-inspects.
Common supplemental items:
- Rotted roof decking
- Damaged underlayment
- Additional wind/hail damage discovered during removal
- Code upgrade requirements
Option 2: Dispute the Estimate
Your contractor provides detailed estimate showing:
- Market-rate pricing for Richmond area
- Comprehensive scope (adjuster missed items)
- Industry standards for replacement vs. repair
Submit to insurance company with request for reconsideration.
Option 3: Hire Public Adjuster
Public adjusters work for you (not insurance company) to negotiate claims.
Fee: 10-15% of final settlement
When to use: Complex claims, denials, large disputes (over $10,000)
Our take: Try contractor negotiation first. Public adjusters make sense for complex or denied claims.
Step 9: Select Contractor and Schedule Work
Do NOT hire:
- Storm chasers (out-of-state contractors going door-to-door)
- Contractors who offer to waive your deductible (illegal in Virginia)
- Anyone who asks for full payment upfront
- Unlicensed contractors
Do hire:
- Licensed Virginia contractors (verify DPOR license)
- Local Richmond-area companies with established business
- Contractors with insurance and references
- Companies who provide written estimates matching insurance scope
Payment schedule:
- Small deposit (10-20%)
- Progress payment when materials delivered
- Final payment upon completion and inspection
Timeline: Most Richmond roof replacements take 1-3 days after materials arrive.
Step 10: Submit Final Invoice for Depreciation
After work completes:
Submit to insurance company:
- Final contractor invoice (paid in full)
- Certificate of completion
- Photos of completed work
- Permit final inspection (if required)
Insurer sends depreciation holdback within 14-21 days.
Total process timeline: 4-8 weeks from storm to final payment.
Common Insurance Claim Mistakes
Mistake 1: Waiting Too Long to File
Virginia policies require "prompt" notification.
What's prompt? Within 48-72 hours of discovering damage.
Delay risks:
- Claim denial (untimely notification)
- Additional damage from waiting (not covered)
- Weather event link harder to prove
File quickly. Even if you're not sure extent of damage.
Mistake 2: Not Getting Independent Inspection
Relying only on insurance adjuster's assessment.
Problem: Adjusters work for insurance company, not you. They may minimize damage.
Solution: Get contractor inspection before adjuster visit. Contractor can point out damage adjuster might miss.
Mistake 3: Accepting First Offer Without Review
Initial check seems reasonable. You cash it and hire contractor. Contractor finds more damage. Insurance says original inspection was final.
Solution: Have contractor review adjuster's estimate before accepting. Ensure scope is complete.
Mistake 4: Starting Repairs Before Adjuster Inspection
You're worried about leaks. You hire roofer to start immediately.
Problem: Adjuster can't verify damage after repairs. Claim may be denied or reduced.
Solution: Emergency tarping is fine (and required). Permanent repairs wait until after adjuster inspection.
Mistake 5: Signing Assignment of Benefits (AOB)
Some contractors ask you to sign over your insurance benefits to them.
Why contractors want this: They can negotiate directly with your insurer, expediting process.
Risk to you: You lose control of the claim. Contractor may inflate scope. You're responsible if insurance doesn't pay what contractor charges.
Our stance: We don't ask for AOB. You should control your own insurance claim.
Mistake 6: Hiring Contractor Who Offers to "Eat" Deductible
"We'll waive your deductible!"
This is illegal in Virginia. It's insurance fraud.
What actually happens:
- Contractor inflates invoice to cover deductible
- Or cuts corners to make up the difference
- Or files inflated supplemental claims
- You can be held liable for fraud
Red flag. Walk away from this contractor.
Mistake 7: Not Documenting Everything
Missing documentation is the #1 reason claims are denied or reduced.
Keep:
- All photos (time-stamped)
- Weather reports
- Contractor estimates
- Adjuster reports
- All correspondence with insurance
- Receipts for emergency repairs
- Final invoices
Why: Disputes require evidence. Missing documentation = denied claim.
Virginia-Specific Insurance Considerations
Replacement Cost vs. Actual Cash Value Policies
Replacement Cost: Pays full cost to replace roof (minus deductible).
Actual Cash Value: Pays replacement cost minus depreciation.
Example:
Roof replacement costs $15,000. Roof is 15 years old (50% depreciated).
- Replacement Cost policy: Pays $15,000 (minus deductible)
- ACV policy: Pays $7,500 (minus deductible)
Check your policy. ACV policies are cheaper but pay much less on claims.
Age-Based Restrictions
Some Virginia insurers limit coverage on roofs over 20 years old.
Common restrictions:
- Automatic ACV (depreciated) payout for roofs 15+ years
- Denied coverage for roofs 20+ years (claim must be extraordinary damage)
- Requirement for inspection before renewal if roof is 15+ years
If your roof is 15+ years and you have storm damage: Document thoroughly. Expect negotiation.
Hail vs. Wind Claims
Hail damage: Easier to prove (visible dents, granule loss). Clear correlation to storm event.
Wind damage: Harder to prove. Adjusters may argue pre-existing condition or improper installation.
Both: Get contractor inspection. Need expert assessment to link damage to storm.
Code Upgrade Coverage
Virginia building codes have changed. Newer roofs require:
- Ice and water shield at eaves
- Proper ventilation
- Upgraded flashing
Older roofs didn't have these.
Question: Does insurance pay to bring roof up to current code?
Answer: Check your policy. Some policies include "Code Upgrade" or "Ordinance and Law" coverage. Many don't.
Without code coverage: You pay the difference between old standard and new code requirements.
Cost: $1,000-2,500 typically for code upgrades.
Real Richmond Hail Damage Claim
Home: 2,400 sq ft in Henrico, GAF Timberline HDZ, installed 2018 (6 years old)
Storm event: June 2024 severe thunderstorm with 1.75-inch hail
Damage: Hail impacts across entire roof, dents in gutters, loss of granules
Claim process:
Day 1 (storm day):
- Homeowner documented damage (photos)
- Called insurance company (State Farm)
- Called local roofer for inspection
Day 3:
- Contractor inspected, found 85% of shingles had hail damage
- Recommended full replacement
- Estimate: $18,200
Day 5:
- State Farm adjuster inspected
- Agreed roof needed replacement
- Adjuster estimate: $15,800
- Discrepancies: lower material costs, excluded ventilation upgrades
Day 7:
- Contractor met with adjuster, explained Richmond market rates
- Submitted detailed breakdown
- Adjuster revised estimate: $17,200
Day 10:
- Homeowner received first check: $11,450 (ACV after $1,500 deductible and depreciation)
- Hired contractor
Day 15:
- Roof replacement completed (2.5 days)
Day 18:
- Submitted final invoice ($17,200) to State Farm
- Received depreciation check: $4,250
Total payout: $15,700 (full replacement cost minus deductible)
Timeline: 18 days from storm to final payment
Homeowner quote: "Having the contractor work with the adjuster made a huge difference. They spoke the same language and sorted out the estimate issues quickly."
Bottom Line
Document immediately: Photos, timestamps, weather data. Do this before calling insurance.
Get independent inspection: Hire contractor before adjuster visits. Their assessment protects your interests.
Be present for adjuster inspection: Show all damage. Have contractor present if possible.
Review estimates carefully: Compare adjuster's scope and pricing to contractor's. Dispute if significantly different.
Don't rush: Emergency tarping is fine. Permanent repairs wait until adjuster inspects.
Negotiate if needed: Supplemental claims, contractor advocacy, or public adjusters for complex disputes.
Choose contractors carefully: Licensed, local, insured, established. Avoid storm chasers and anyone offering to waive deductibles.
Submit final invoice: Get your depreciation holdback after work completes.
Virginia insurance claims are navigable. Most Richmond homeowners get fair settlements when they document properly, get independent inspections, and work with reputable contractors.
Storm damage to your Richmond roof? Schedule your free insurance inspection — we'll document everything for your claim and work with your adjuster.
Emergency hotline: (804) 238-7837 (24/7 for active leaks)
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